Content Marketing Specialist
Content Marketer for B2B Software Company (Growth Hacker)
The primary responsibility of this role is to build content and manage campaigns that funnel customers into the pipeline and assure exponential growth. Using a variety of marketing avenues, such as email, video, texting, blogging, and many more, you will build content which brings API Nation to the forefront of customer’s minds.
Creativity is vital, as you will explore new ways and avenues to bring customers into the API Nation ecosystem. If this sounds like a role for you, get in touch.
- You are a technologist, tech-savvy with web-based marketing means
- You are a content developer, experienced in creating Web, Email, and Video content
- You have a proven track record of meeting pipeline goals
- You have 1-2 years of experience in B2B software marketing/growth hacking.
- You are creative with strong project management skills
- You are iterative and persistent, evaluating and reworking content strategies to bring our customer base to new heights
- You are a prolific writer with experience writing for a non-technical audience
- You have basic SEO knowledge
- Develop marketing content including
- Blog posts
- Press releases
- Emails campaigns
- Assist with Partner Integration Launches
- Track and measure marketing impact on customer growth
- Manage marketing calendar
- Manage and expand our blog, using SEO to bring API Nation to the forefront while engaging current customers
- Manage social media presence
- Capture customer stories and translate them into content
- Explore and suggest ideas and new marketing avenues to pursue
- Work and manage marketing campaigns independently
- Familiar with software integration or middleware space
- Have experience marketing for with CRM’s or Real Estate software applications
- Have BA/BS or beyond in Marketing or related field
To apply, don’t just send a resume. Make it stand out! For example, look at the “about you” section above. Will we see that in your submission? Include a link to your public works. If you have written a blog, done presentations, videos or spoke at events share it to show off your communication skills. Help us see the best in you!