Marketing Manager

Summary: 

The primary responsibility of this role is to build and manage content campaigns that funnel customers into the pipeline and assure exponential growth. Using a variety of marketing avenues, such as email, texting, blogging, and many more, you will bring API Nation to the forefront of customer’s minds. Creativity is key, as you will explore new ways and avenues to bring customers into the API Nation ecosystem.  Most importantly, you will take ownership of marketing engine from strategic planning to iterated implementation. If this sounds like a role for you, get in touch.

 

About you:

  • You are a content developer, comfortable with rolling out Web, Email, and Video content
  • You have a proven track record of meeting pipeline goals
  • You have 2-5 years experience in B2B/growth marketing
  • You are a creative with strong project management skills
  • You are iterative and persistent, evaluating and reworking content strategies to bring our customer base to new heights
  • You have strong knowledge of metrics, including A/B and multivariate testing
  • You are a prolific writer with experience writing in the technical field

Responsibilities:

  • Develop content for partners to promote API Nation to their communities
  • Plan and execute marketing content aimed at exponential customer growth
  • Create calendar to schedule movement of customers through the funnel
  • Manage and expand our blog, using SEO to bring API Nation to the forefront while engaging current customers
  • Spin-up social media presence
  • Get in touch with current customers to determine existing problems and how API Nation’s integrations can help them
  • Fine tune B2B marketing and explore new avenues for API Nation to pursue

Mega Bonus Points if you:

  • Have previously crafted campaigns for PaaS/SaaS
  • Have experience working with CRMs/Real Estate environment
  • Have BA/BS or beyond in Marketing or related field

 

To apply, don’t just send a resume. Make it stand out! For example, look at the “about you” section above. Will we see that in your submission? Include a link to your public works, such as your GitHub, StackExchange, Linked In profiles. If you have written a blog, done presentations or spoke at events share it to show off your communication skills. Help us see the best in you!

Join our team!  See all available positions and tell your friends.